Nation Predicted To Trend More Vegan Following WHO Report

Shopping at farmer's market

Photo by Steve Depolo

Guest Post by Shelly Stinson

Remember when your vegan friends told you that eating all that meat was going to kill you one day? Well, it turns out they weren’t that far off. A new report by the World Health Organization has many questioning the size of that steak they were planning on having for dinner, and whether they should have it at all.

The study by the WHO found that processed meats (such as bacon and hot dogs) are a definite cause of certain cancers and that red meat is also a probable cause. Given the latest revelations, it should come as little surprise that more people are cutting down on meat in their diets, or cutting it out completely.

“This is an important step in helping individuals make healthier dietary choices to reduce their risk of colorectal cancer in particular,” Susan Gapstur of the American Cancer Society said in an interview with the Boston Globe.

Eating meat is often seen as an American rite of passage, usually topped with cheese and sometimes more meat. According to a report from the Wall Street Journal, the average American was eating 103 pounds of red meat a year back in 1976. This is compared to 75 pounds in 2012 for a nearly 25 percent reduction in red meat consumption. Americans have been wising up to the health risks of red meat for a while and the latest report from the WHO is just another nail in the coffin.

An article from the Huffington Post predicts that it is not out of the realm of possibility that we could see a largely vegan America in the near future. The country has already been trending toward healthier and more sustainable eating options, and this newfound interest in going vegan aligns in many ways with the rise of the wellness blogger and health professional. The internet has given a much louder voice to vocal minorities who want their message of a meatless world to be heard—and they’re doing it one click at a time.

More people are taking their passion for healthy living and turning it into successful careers. This post from Intent Blog profiles one entrepreneur’s health struggles, which she was able to overcome by giving up meat and dairy and living a more health-minded lifestyle. She was so enthused by her results and newfound sense of wellbeing that she went on to receive her certification as a wellness coach and she opened her own health food business in 2012 that specializes in juice cleanses and vegetarian fare.

And she isn’t the only one. Many health-minded writers, cooks and advocates can be found online preaching the gospel of good health through meatless diets. A list by Forbes of “top food trends”included high-end vegan cuisine as one of the fads to watch and the phenomenon has only become more prevalent as consumers become aware of what they’re eating.

Whether for ethical concerns, health reasons or a combination of both, people are becoming more knowledgeable about where their food comes from (or maybe they can no longer avoid seeing how the sausage gets made). This has many switching out the cow for kale when it comes to their diets, and plenty more are set to follow the trend.


About Shelly Stinson

Shelly Stinson is a freelance writer from Denver, Colo. She frequently takes on topics related to healthy living, fitness, and the foods we all eat. In her downtime, Shelly enjoys exploring downtown Denver, reading, traveling, and trying new restaurants.

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